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YouTube pulls in $15 billion in advertising. Here are the top 9 execs driving...
YouTube made $15 billion from advertising last year, showing its growing ambition to rival TV networks and bring in bigger ad budgets from big TV advertisers.Business Insider recently identified 33...
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Meet the 33 insiders who wield the most power at YouTube
Google's YouTube is the world's biggest online video company, and it's making a bigger push into TV and streaming.YouTube made $15 billion in advertising revenue and another $3 billion in subscriptions...
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69 influencers revealed their top revenue sources, and it shows the variety...
Influencers listed brand sponsorships, paid advertising, and affiliate marketing as their top sources of revenue in a survey of 69 digital stars by the platform Influence.co.Influence.co's results were...
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Google CEO Sundar Pichai delivered a message to the class of 2020: Be open,...
Sundar Pichai has a message for 2020 graduates: Be open, be impatient, and be hopeful.The Google and Alphabet CEO took part on Sunday in a graduation ceremony hosted by YouTube called Dear Class of...
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How much money a YouTube creator with around 50,000 subscribers made in May...
Erika Kullberg is an attorney who runs a personal-finance YouTube channel under the same name with 56,000 subscribers.Kullberg started her YouTube channel in October after leaving her job as a...
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Working at TikTok, influencers call out brands, and YouTuber earnings in May
Hi, this is Amanda Perelli welcoming you back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy.TikTok, which is owned by the Chinese internet company...
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YouTube just pledged a $100 million fund to support Black creators on its...
YouTube has announced a multi-year $100 million fund dedicated to "amplifying and developing" the voices of Black creators.Some of the money will be put into new YouTube Original programming, starting...
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YouTube says it'll take down videos if creators encourage users to...
Creators have found a way to use their YouTube videos to fundraise for the Black Lives Matter movement by pledging to donate the AdSense revenue they earn.However, YouTube says that some of these...
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8 YouTube creators break down their monthly incomes from the platform
Creators who are a part of YouTube's Partner Program can monetize their YouTube videos with ads. These ads are placed by Google and creators earn a certain rate for the views on their videos based on...
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14 investors and VC firms funding the most innovative startups built around...
As the influencer industry has grown, with new creator-led startups and content production companies emerging, so has the need for capital from investors. Business Insider is recognizing 14 venture...
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A YouTube exec explains its newly relaunched program to broker deals between...
YouTube is rebranding FameBit, the influencer-marketing platform that it acquired in 2016, as YouTube BrandConnect.The in-house influencer-marketing service also has a new global head of business, Lori...
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The Justice Department wants to weaken protections for internet companies...
The Justice Department is proposing a measure that would roll back protections for internet companies such as Facebook and Twitter.The proposal would weaken Section 230, the law that protects internet...
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A college influencer breaks down how much YouTube pays her per month — and...
Amanda Ramirez, a college senior, runs the YouTube channel Amanda Monroe, which has 32,000 subscribers. She is part of a trend of YouTubers becoming famous for sharing their college experiences —...
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A TikTok mansion in turmoil, YouTube rebrands FameBit, and the investors...
Hi, and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy.This is Amanda Perelli and I'll be briefing you.As the influencer industry has...
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People who believe wild coronavirus conspiracy theories rely on YouTube for...
Researchers at King's College London surveyed over 2,000 people in the UK to study how likely people are to believe conspiracy theories about the coronavirus.People who got their news primarily from...
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An Instagram influencer's guide to negotiating a brand sponsorship and what...
Austen Tosone is a beauty and style influencer and beauty content director at the content creation platform Jumprope.She has 11,000 followers on Instagram and runs the blog Keep Calm and Chiffon.For...
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How to change your YouTube password, which is also the password for your...
To change your YouTube password, you'll need to change your Google account's password, as they're the same password.You can change your Google password through your Google account's "Security"...
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Meet the 15 Google execs who report to CEO Sundar Pichai and are leading the...
Google's corporate structure has once again shifted, streamlining certain groups and assigning new titles and responsibilities to CEO Sundar Pichai's team of executives.Pichai's inner circle of direct...
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4 steps for navigating tax season as a self-employed influencer on YouTube,...
At many jobs, a portion of your income is automatically deducted from your paycheck for taxes.But when you work for yourself, you are responsible for deducting this amount out and for keeping track of...
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TikTok stars travel and party during the pandemic, the industry's top...
Hi, this is Amanda Perelli and welcome back to Influencer Dashboard, our weekly rundown of what's new in the influencer and creator economy.There's no doubt that the influencer industry has grown...
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